Easync.io All in one dropshipping automation platform.

Easync.io All in one dropshipping automation platform.

Easync.io All in one dropshipping automation platform.

Context

Context

Role: Product Designer / Manager

Platform: Web app (B2B SaaS)

Timeline: In progress

Team: CEO, CTO/Architect, CMO, 3 Developers, Project Manager

Tools / system: Shadcn/ui, Figma, devtools

Constraints: Legacy codebase, avoid large refactors, use shadcn/ui to minimize custom components, focus on speed delivery

Brief

Brief

Easync is profitable, but legacy code, UX and structural UI debt slow development and hurt AARRR performance.

Product Challenges

Can't say some numbers due to NDA 🥺

Low …% traffic-2-paid conversion.

Low …% conversion to add a sales channel.

2x longer journey to manage stores, products and suppliers.

Low …% conversion to publish a listing to a sales channel.

Long paths, weak CTAs, slow loads, broken IA, … — friction is everywhere!

Process Approach

Process Approach

  • Anchored the work around Activation and Engagement: connect store → connect supplier → choose repricing → add product for sale.

  • Anchored the work around Activation and Engagement: connect store → connect supplier → choose repricing → add product for sale.

  • Partnered closely with architect + devs to ensure shippable design. Invested in detailed handoff (states, edge cases, rules) and used shadcn-native patterns to reduce implementation friction.

  • Partnered closely with architect + devs to ensure shippable design. Invested in detailed handoff (states, edge cases, rules) and used shadcn-native patterns to reduce implementation friction.

  • Made tradeoffs for Activation, Retention and Revenue: ship small, measure, iterate.

Outputs

Outputs

The case is in progress, so more details are coming soon 🚧

The case is in progress, so more details are coming soon 🚧

Onboarding wizard to guide users into the most important automations.

Eagle-eye view of the wizard across all states and user flows.

Sidebar across multiple states with easy primary/secondary navigation and CTA.

Outcomes

The case is in progress so the outcomes are around the corner 🚧

Other Works

Pomo.

Financial app for kids.

Designed the mobile app and pitch deck while supporting the CPO with product strategy.

FeedBlocker.

Social media newsfeed blocker.

FeedBlocker.

Extension to block newsfeed

Built and launched from 0→1 Chrome extension with Cursor + ChatGPT workflow.

I'm Open for New Product Challenges

Linkedin Me

My Background

13+ years working on web, desktop, and mobile products, focused on delivering measurable outcomes.

Experienced in improving activation, retention, and time-to-value through friction analysis, experimentation, and system-level UX design.

Skilled at translating user insights into changes that drive business growth.

Contacts

LinkedIn

Work and business stuff

Facebook

About life and work

Instagram

Photo hobby

GitHub
Code lab

よろしくお願いします。

２０２6年製